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Case study / Branding & Identity · Campaigns & Marketing

Hamara Chaska

One identity working across products, packs and appetite.

DisciplinesBrand identity / Packaging / Product communication
Stacked Hamara Chaska Pullao branded packaging boxes

Client / Context

The work begins with the real situation.

Hamara Chaska operates across prepared food, masala and bakery categories that need to feel part of one brand.

01 / Challenge

Keep product appetite and recognition consistent while allowing individual ranges to communicate clearly.

02 / What Banana Studios did

Banana Studios developed brand identity, packaging and product communication across the represented formats.

Real project material

The verified material documents Pullao, Haleem and Qorma Masala packaging as distinct applications within the same system.

Stacked Hamara Chaska Pullao branded packaging boxes
Hamara Chaska Haleem product presentation
Hamara Chaska Qorma Masala packaging front and back

Disciplines

The parts of the studio brought into the work.

  • Brand identity
  • Packaging
  • Product communication
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